Google Search Data Visualization
This project deconstructed two-dimensional diagrams, reconstructing them into three-dimensional data sculptures. By analyzing Google Turkey's annual search data across three axes for twelve categories, we extracted key insights. Depth, introduced as a z-axis parameter, transformed these insights into three-dimensional data clouds.
Utilizing X-Particle plugins within Cinema 4D, we sequenced a pipeline to generate these dynamic forms. Each sculpture represented a unique data narrative, visualized through a mesmerizing interplay of form and movement.
The final output, presented as a seven-screen video installation, immersed the audience in a data-driven spectacle. This project demonstrated the potential of data visualization to transform abstract information into tangible, visually compelling experiences. By combining artistic expression with advanced technology, we created a powerful medium for exploring the hidden narratives within digital data.
Google Data Sculpture Poster
Director, Visual Artist: Amir Ahmadoghlu
CG Artist: Burak Dirgen
Composer, Sound Designer: Alican Okan
Curator: Lalin Akalan Gökçen
Data Mining: Gülçin Demircan
Senfonico Project Managers: Sırma Süren, Melike Eraslan
Google Event: Kemal Gürel
MC: İbrahim Selim
Commissioned by Google
In collaboration with Google, Senfonico
Event by: it Works Creative Agency
Design Studio xtopya